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Template. The body text below is placeholder copy. Replace every bracketed note with your real terms and have a lawyer review them before publishing.

Brand Terms of Use

These Brand Terms of Use apply to brands and agencies that launch campaigns on [Company Legal Name]'s platform. Last updated [Month D, YYYY].

1. Definitions

Define the capitalised terms used throughout, such as “Services”, “Creator”, “Brand”, “Campaign”, “Content” and “Payout”. [Placeholder: replace with your reviewed terms.]

2. Use Of and Access to the Services

Set out eligibility, account registration, acceptable use, and what users must not do. [Placeholder: replace with your reviewed terms.]

3. Fees and Payments

Explain rates, verification of views, payout timing, minimums, taxes, refunds and chargebacks. [Placeholder: replace with your reviewed terms.]

4. Termination

Say how either side can end the agreement and what happens to balances and content afterwards. [Placeholder: replace with your reviewed terms.]

5. Intellectual Property Rights

Allocate ownership of content and any licence granted to the other party and to the platform. [Placeholder: replace with your reviewed terms.]

6. Data Privacy and Security

Point to your Privacy Statement and describe security commitments. [Placeholder: replace with your reviewed terms.]

7. Confidentiality

Define confidential information and each party's obligations. [Placeholder: replace with your reviewed terms.]

8. Warranties and Disclaimers

List what each party promises and what the platform does not guarantee. [Placeholder: replace with your reviewed terms.]

9. Liability and Indemnification

Cap liability and set indemnities. Needs legal review. [Placeholder: replace with your reviewed terms.]

10. General Terms

Cover assignment, notices, entire agreement, severability, waiver and how terms change. [Placeholder: replace with your reviewed terms.]

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